ES

Gloria García Font

Hi, my name is Gloria and I am an Account Manager at LabsMobile. My job is to find solutions that help companies to improve their corporate communication, especially in the field of eCommerce. I am passionate about accompanying each client to discover how the SMS channel can boost their sales, build user loyalty and optimize their communication processes. My approach combines proximity, analysis and practical experience to deliver measurable and sustainable results.

Years of experience in the sector: 12 years
Residence: Barcelona, Spain
Common themes: Business Communication, eCommerce, SMS Marketing, Customer Loyalty, Customer Loyalty

Experience

I have extensive experience working with corporate clients from multiple sectors, which has allowed me to understand the different needs and realities of each type of company. Since 2019 I am part of the LabsMobile team, where I help organizations to improve their communication through the SMS channel.

I am a specialist in eCommerce, with a focus on operational efficiency, cost optimization and increased sales through effective messaging strategies. Throughout my career I have learned to adapt each campaign to the objectives and resources of each client, always looking for a balance between performance and profitability.

What I talk about

I share content on SMS strategies for businesses and eCommerce, customer loyalty, multichannel communication, campaign optimization and best practices to achieve a higher ROI. I also write about how to align technology and commercial strategy to create more personalized, efficient and sustainable communication experiences.

What I can help you with

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I can help you improve the results of your SMS campaigns through strategies tailored to your business, optimize sending and segmentation costs, and adjust the communication strategy until you find the perfect combination between impact and profitability.

I can also assist you in the design of effective eCommerce campaigns, aimed at maximizing conversions, customer loyalty and maintaining a constant, measurable and results-oriented communication.

I can also advise you on how to make the most of technology and a platform like LabsMobile, helping you to automate processes, take advantage of its features and achieve a more efficient, scalable and aligned communication with your business objectives.

My Latest Articles

10.20.2025

How to Write an SMS: A Practical Guide with Effective Tips

In the business world, text messages (SMS) are a reliable tool for quick and effective communication. Knowing how to write a professional SMS can make a big difference in internal notifications, client reminders, or marketing campaigns. This guide explains step by step how to write an SMS ...
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09.29.2025

How to Implement SMS Surveys Effectively

SMS surveys have become one of the most effective tools to learn about customers' opinions on products, services, or the support they have received. In an era where immediacy and personalization make all the difference, SMS surveys offer a modern, direct solution with high response rates.Below, in this article, we explain how to crea...
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08.22.2025

How to Combine SMS Marketing with Other Marketing Techniques: Social Media, Email

In an increasingly saturated digital environment, standing out and capturing attention is no easy task. It requires more than just launching and delivering good messages — it demands a clear, well-defined, and connected strategy...
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10.23.2025

Everything You Need to Know About RCS Messages

Mobile messaging has been a key tool for brands to connect with their users for years. For a long time, SMS fulfilled that role perfectly. But a natural evolution has arrived: RCS, or Rich Communication Services. This channel not only allows the sending of text, but also images, videos, interactive buttons, and much more...
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08.11.2025

Strategic SMS in Staffing Agencies and HR: Less Miscommunication, Greater Operational Efficiency

In a sector where fast and direct communication is essential for efficiently managing candidates, employees, and recruitment processes, staffing agencies and HR departments need immediate...
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08.05.2025

How to Create and Manage an Effective Phone Number Database

In today’s environment, where speed and personalization make the difference, knowing how to create and manage an effective phone number database has become an essential requirement for any company that wants its messages to reach, be read, and get responses. With a well-built, segmented...
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07.28.2025

Strategic SMS in Real Estate: Fewer No-Shows and Greater Operational Efficiency

In the competitive real estate sector, immediate communication with clients is key: urgent announcements, appointments, and last-minute changes must reach them instantly. SMS, which are read within minutes, are ideal for this type of...
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07.21.2025

All About A2P: Definition, Benefits, and Practical Applications

All About A2P: Definition, Benefits, and Practical ApplicationsA2P messaging (Application-to-Person) has become a strategic channel for companies looking to communicate directly, quickly, and automatically with their customers. The goal? To communicate directly and prompt...
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05.12.2025

How to Send SMS Online: Apps, Platforms, and Tips

SMS is a service included in mobile phones that allows the sending of short messages between different mobile devices.This channel has become not just a communication element but also a highly versatile tool. In this article, we aim to show that sending SMS online offers many advantages from both a commercial...
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05.07.2025

Unicode SMS: mass SMS sending without spelling errors

Mass SMS sending has become a powerful tool to reach a wide audience quickly and directly. However, one of the most common challenges is spelling and the correct, contextualized use of special characters and accents, especially in languages like Spanish.Understanding encoding systems is crucial for...
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04.22.2025

How SMS Transforms Retail: A Winning Strategy

SMS marketing is presented as an easy-to-implement and effective tool for communication and marketing campaigns in retail businesses, as is the case with this DIY materials company.For a booming retail sector like DIY, SMS Marketing can be especially beneficial. Messages can include quick assembly and decoration tips, a...
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03.04.2025

5 SMS Trends for 2025

The year 2025 begins with SMS marketing as an established sector, forming part of the strategic tools of various brands to consolidate their direct and efficient communication with customers and other stakeholders that may influence their service, such as suppliers, internal communications, and more.With high open and response rates that already surpass other digital channels like Wh...
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