The blog of LabsMobile

Lead nurturing is one of the most popular marketing techniques nowadays. It consists in accompanying the client throughout the complete buying process of a product in the most natural way possible and with two objectives in mind: that the customer completes the purchase and that they become recurrent buyers.If you want to...

Online advertising, that is, the type of advertising that uses online services to promote products and services, is constantly changing. This includes everything from the most superficial changes, such as when a marketing platform updates its software or app, to the most profound ones, such as changes in con...

Online dropshipping stores are gaining a lot of popularity. These work as a link between a client and a wholesale supplier, since the companies do not have or manufacture the products they offer. What's more, they don't even have contact with...

“With LabsMobile, thousands of SMS were delivered in 3 seconds, a complete success”How to Improve User Experience and Communication via SMSStarting PointOur women's clothing e-commerce store sells women's clothing and accessories to over 60,000 users. T...

As of February 1, 2022, WhatsApp will change its pricing model. The new rates will be based on conversations. Let's see what that means!WhatsApp is one of the most popular global messaging channels. It has 2 billion active users monthly, who send a total of 100 million messages a day. And thousands of compa...

The advancement of new technologies, added to the distancing imposed by the pandemic, has rapidly increased the use of corporate communication services such as SMS and WhatsApp among companies or brands and their customers.Undoubtedly, both mean a positive investment for any company that is developing communi...

One of the main objectives of digital marketing is to increase the interest in a partner and, as a consequence, the sales of a company's product or service. To do this, there are many techniques...

The segmentation of a database allows you to filter your agenda’s contacts and divide them according to diverse criteria to create an SMS campaign. Some of these criteria can be:Personal data such as age, gender, studies.Location by country, province, cit...

SMS campaigns are one of the most important tools for corporate and personal communications. Especially when it comes to digital marketing campaigns. In these cases, the line between a successful and a non-successful campaign is very thin, with certain elements to consider. These feat...

SMS have proven to be a highly efficient tool to promote any company, product, service, or event. Their advantages are many: they are short and easy to understand while being cost-efficient and with a high open-rate (9 out of 10 are ready!), and easily personali...

In the past year, SMS have consolidated as one of the main tools inside digital marketing and general communications for companies. With more than 20 years in exist...

Entering  a new year also means preparing the sales, marketing, and communications plans for the whole year, distributing budget and knowing all the key dates in advance. From LabsMobile, we want to share with you a Marketing calendar for this 2022, hig...