The blog of LabsMobile

The American fashion company Abercrombie & Fitch, which also heads up the well-known high street brand Hollister, has been using SMS marketing campaigns to increase the click rate on its website. It has achie...

Disney, the global entertainment giant, launched its animated movie Moana collaborating closely with the breakfast cereal giant Kellogg’s. The two companies planned a campaign that awarded a $5 discount to c...

SMS appeared in 1992 and has slowly but surely become the most popular method of communication amongst users with mobile phones. SMS for businesses is a highly effective mobile marketing tool, due to its versatility and results...

The most recent trend in mobile marketing centered around SMS messaging is called SMSLanding.Do you have a business and want to try the new SMS marketing technique? Try it for free!This marketing technique is simple: including a link to a website or landing page as part of t...

In order for a recurring SMS mobile marketing campaign to be a success, its plan needs to follow a series of best practices. It is imperative to respect the wishes of the subscriber. Even though they may have previously requested to be sent SMS messages to enjoy exclusive benefits, ...

The Essence Music Festival is an event combining concerts and a huge array of cultural performances for the Afro-American community in the United States. At the 2011 festival, Coca-Cola launched a campaign to encourage festival-goers to send SM...

Kiehl's is a chain of beauty products created in the United States and has a network of more than 250 shops around the world.Their products encompass skin, body and hair care, with a line of products for men and another just ...

Not many brands can say that they have more than 50,000 points of sale like 7-Eleven, which equates to an enormous number of clients over the world and a valuable source of business. For ...

The most popular electronic device in the whole world is the mobile phone. The invention of smart phones has revolutionized people’s lives, to the point where it is difficult for anybody to move around without their mobile phone, all day, every day.The fact that people live ...

SMS is one of the longest running mobile messaging systems in the world. Despite being around for more than two decades, SMS continues to be one of the most effective methods of sending messages an...

The efficiency of SMS for businesses with quiet periods is undeniable.SMS marketing has proved to be an extremely useful tool for sending SMS messages to attract new clients, as well as consolidating customer loyalty amo...

Discount codes have now arrived at LabsMobile! Spread the word of the LabsMobile project so that more companies and professionals get to know our services and the benefits of SMS communication.To get this off the ground, we need the help or...