In the world of modern marketing it is necessary to be aware of the latest technologies. A quality customer service has become a key point for commercial success. Do you want to know how to save costs when managing your relationship with consumers? One of the best options is bulk SMS.
What are the benefits of bulk SMS sending platforms?
Sending SMS helps reduce costs in customer service. Before we explain this, let’s see what other uses SMS management offers:
– It acts as a security gateway towards client environments and user areas.
– It facilitates doing economic transactions in a safe way.
– It is an excellent marketing tool.
– It makes it possible to organize all kinds of events in a simple, controlled way.
Use SMS in customer service.
For the consumer of the 21st century, a poor company support is a very negative factor as well as a constant threat to companies. Any misstep with a client can pose a serious reputation crisis. That is why it is essential to have a good customer service system.
Two key aspects of customer service.
- Incidences are not extraordinary; they happen often. Resolving them is a big part of a company’s job.
- Market studies agree that the problem for consumers is not the incidences per se, but the way they are resolved.
SMS for incidence resolution.
With SMS services in customer service, companies can resolve the most common incidences through text messages. This saves a lot of money since it reduces the number of calls to the call centers, a service that requires many resources to function correctly. It also allows a multi-channel management to integrate other communication channels such as email.
It looks better with an example:
Imagine that a customer has a problem with a product or service, writes an email to the company explaining the details and sends it. One minute later, the customer receives an SMS from the company:
Message body: “Hello Toni, we are ‘company X’. We have received your incidence and are working to resolve it as soon as possible. We will send you another SMS once it has been resolved. Apologies for the inconvenience“.
It improves the level of satisfaction.
Save on your company’s customer service with SMS messages. Use SMS in customer service.
SMS platforms allow you to send messages automatically when an order is arriving at the customer’s home or when the support service receives an incidence report.
Thanks to SMS, you can also manage appointments and reservations through SMS. For health, sports, beauty or wellness centers in general, it is an incredibly useful tool. In addition to saving costs, you can maximize the use of opening hours.