Nowadays everyone has a mobile phone, and the truth is that most people spend a lot of time in front of this device.
This makes sending SMS messages an efficient method of communication with your customers.
Let’s see what sending SMS for pharmacies offers.
The main quality of SMS is that you can reach many people in a short time. And without the need to have Internet or Wifi.
Not only that, but whoever receives a message on their mobile phone usually opens it as soon as they see it.
Add to this that, as it is a device for personal use, you can spend more time on it and probably pay more attention to it than to emails.
The advantage of this is that you can attract new customers, informing them of your promotions and offers and any news related to your business.
In addition, in this method you will find a great ally to retain the customers you already have.
-You can notify your clients when their medication is ready to be picked up.
– Send them an SMS reminder at the time they need to take their pill or required medication.
– Inform them about the latest news regarding health.
– If you offer services, such as nutrition counseling, it is also a good idea to send a reminder with the time once the reservation is made.
– This way you will achieve a much more personal treatment and, therefore, positive response from customers.
You might say that SMS for pharmacies pursue a double goal. On one hand, they intend to attract new customers who are interested in your business’ offers; On the other hand, you can use them to create loyalty with your existing customers.
The truth is that loyalty usually costs less than getting new customers, and your pharmacy will notice it in a positive way.
An example of SMS from pharmacies would be sending promotions via this method. For example, in summer it is usual to offer 2×1 in sunscreen and after sun lotion.
In winter, on the other hand, you may offer sets with creams and personal care products as Christmas gifts.
It must be noted that you can even implement a campaign for users to write to you.
For example, Pfizer launched the “write to us now” message so that teenage smokers could contact them without the danger of their parents noticing.
As you can see, SMS for pharmacies offer you endless opportunities.
If you want to put this strategy into practice, get in touch with us and we will help you with everything you need.