Have you tried sending a birthday message to one of your clients on their special day? Without a doubt, it is one of the simplest and least expensive marketing ideas and will help you build loyalty through sympathy and attention to detail with your audience.
We all like to be taken care of and to be taken into account, you know, and if we consider that most people really keep an eye on their mobile devices on that special day, your message can bring to the client’s mind the magnificent purchasing experience they had in your eCommerce or physical store.
Birthday SMS: texts to wish the clients happy birthday.
To wish a happy birthday to the people who trust you every day and allow you to grow as a company you shouldn’t look for very sophisticated birthday SMSs, but rather the opposite.
If you want to attract their attention, try texts like the following:
– From (name of your company) we wish you a happy birthday!
– Enjoy your day, happy birthday!
– Take a break and celebrate this special date!
– It’s your birthday today, huh? (Name of your company) wishes you happy birthday for the many years to come
– Is it your birthday? Come by (name of your company), we have a gift for you.
In this last case, the promise of a gift, which may well be a corporate object, it can attract that customer to your company again, especially if they don’t have to travel very far to pick it up. Such is the case of local hardware stores, pharmacies, discount stores and a number of local businesses that can introduce the sms marketing strategy into their sales techniques arsenal.
Finally, do not forget to show a respectful tone when sending a birthday SMS to your customers, they deserve all the best. A colloquial but corporate style will make you look good come what may.