SMS is part of the marketing strategy of thousands of companies today, and it has many advantages over other means of communication. For this same reason, it is important to learn how to get the most out of the messages you send to your customers, without being invasive, but knowing little “tricks” that can help…
Today, there are many communication channels through which we can impact our users and potential clients. Without a doubt, SMS have become not only one of the more ecological communication methods but also one of the most effective. In fact, its open rate is around 98% when compared to 22% of emails. And its response…
Today’s business is characterized by being omnichannel, so companies need to be present in different channels: emails, chat, by phone, by WhatsApp, etc. Marketplaces, small businesses, different products, it doesn’t matter. What the user and the client wants is a service that is equal or better than in a physical store, as selling and buying…
SMS marketing campaigns allow for the use of different types of tools to guarantee their effectiveness. One of the most important features of LabsMobile is SMS Landing. This is known as the function of adding an external link in the message, which redirects the user to a web page with additional information. The use of…
When carrying out an SMS campaign, there are different types of sending messages that can be used. In LabsMobile, you can choose between basic SMS, group SMS, scheduled SMS, instant message, and more. To further improve the service, a new type of SMS has been incorporated: deferred sending. Let’s see what this is about. What…
Thanks to technology, it is possible to integrate an SMS sending system into any software. This is achieved through an SMS API. You can add it to an existing platform, such as a website, a blog, or any Management Software or CRM. In this way, any software or application will be able to send SMS…
The most important thing when designing your SMS communication campaign is to carry out a preliminary study to find out the weaknesses and strengths of the market and be able to focus your communication on the market’s shortcomings. What this prior action will allow is to focus your communication and make it much more effective…
Due to the increase in SMS fraud (smishing) and also the rise of SMS marketing in recent months and years, filters have been implemented to detect mass SMS messages and block those that go against the regulations and laws in force in each country. In this article, you will find recommendations to avoid any blocking…
You will be able to create reminder messages or appointment confirmations, with the client’s name, date, and time of their appointment. Then, you can schedule them to be sent at the time you want. SMS is one of the most useful tools that exist for communicating with customers. One of its many uses…
What they wanted most as a company was to be able to communicate with their old customers and retain them again. But also for gyms there are certain times of the year that are also important for them. STARTING POINT This well-known gym contacted us about 4 years ago, before the pandemic. They had gyms…
