SMS messages are very used tools today for communication between companies and clients. This happens because they are very effective and fast in the world of communication.
Today, we will talk about the use of SMS messages at Christmas and, more specifically, of how to send SMS messages with a Christmas catalog included.
Encourage Christmas via SMS is a great way to approach clients with products and services, so they can see them with their phones. This way, you will get to them no matter when and where they are.
Catalogs are a type of analogic publicity, a tool that has evolved. Today, they can have a digital format that can help you share them via SMS. For example, you can send them in PDF or Issue format (https://issuu.com/)… or others, depending on your needs.
For example, you can upload materials through a web browser to the Isuu platform, and it’s a very similar format to printed publications. They are designed to be seen online and it’s possible to save a copy. That is why it is easy to send it with a link.
Why use SMS as a communications strategy?
There is also a series of platforms that allow you to attach all types of documents so the receiver can visualize them in a quick and effortless way. In this way, your company can save the costs of paper or mail, among others. This a great opportunity to reach your public in a quick and inexpensive way, in addition to being responsible for the environment.
On the other hand, sending SMS messages allows you to design a communication strategy for every target. This is why you will first need to segment your database so you can later send the most appropriate catalogs for your target, considering their tastes, interests, and preferences.
We strongly recommend that, in addition to considering the type of public you are addressing, you pay attention to the moment when you send your message.
If you want to send, for example, the toys catalogs to the parents of children, take into account that you need to send them at least a month before Christmas. This way, they can see them with their children or can share them with their family well in advance.
Key aspects to send Christmas catalogs via SMS
SMS marketing campaigns are very much alive today. That is why you should send Christmas catalogs via SMS and make the most out of each message to achieve the maximum outreach possible of the content.
- You have to consider that sending this type of content can improve your brand’s image, optimize your time and make your clients more loyal.
- Also, it allows you to personalize the messages and adapt them to the number of people you need. This is a great opportunity to communicate better and use technology in a more relevant and efficient way.
- You can take advantage of this opportunity to send text messages about offers, discounts and gift packs interesting to your clients.
- It is also a way to keep them informed about all the news from your company. Surely, your clients will be thankful for getting valuable information on time.
- You can also carry out raffles of Christmas baskets via SMS. Or you can offer discounts during a certain period of time, make each client choose a product that they would like to purchase and have another one for free. Last-minute offers are also very useful resources.
Send Christmas catalogs via SMS
We suggest that you send an SMS to your clients, as they are very effective marketing solutions, with a low cost and a high return of investment.
Getting immediate communication is everything users need when trying to acquire a product or service in an easy way and almost without risks.
All in all, there are many communication strategies to apply for Christmas via SMS, which are great opportunities to get to clients in a more effective way and get a greater number of conversions.
As we have mentioned above, you can send a link to the Christmas catalog you have available. And if you want to obtain good results, it is important that you get down to business as soon as possible and structure a good content plan for your messages.