Today, any useful marketing campaign is based on a multichannel strategy. The digital world gives us varied and useful tools and the key to success may be the knowledge of how to combine them according to your needs. One of the ingredients that cannot be left out in a marketing campaign (no matter your field)…
SMS have been part of our lives for more than 20 years. At the beginning, they were a direct means for communication used to talk to our loved ones without calling them by phone. Then, with technological advances, other tools were created to communicate with each other, and today most people use some kind of…
We know that marketing in a company or business is very important. As time goes by, marketing strategies are more and more diverse, generating new techniques. Today, all of them have an objective in common: to make your brand visible, enhance it, and to generate sales. One of the branches of marketing is the promotional…
Improve your customer service and your client experience with transactional SMS In one of our latest articles we talked about the different uses of transactional SMS for Ecommerce. On that occasion, we focused on how to improve your communication and sales using text messages. However, we are convinced that in this topic there is a…
Today, SMS are powerful tools when it comes to digital marketing. This happens because the message goes straight into a person’s mobile phone and they open it instantly, differentfrom email marketing where the person may not even notice they are getting communications because they don’t access their inbox. SMS Marketing is used by many companies…
The uses of SMS are varied. Campaigns can be used in different ways, one of the most common being selling products or services. Companies typically use this type of tool to try and improve their productivity and have a bigger reach with their clients. It’s common to use text messages to send promotions, offers, or…
20 ideas to include transactional SMS in your sales processes An important part of your Marketing and Communications strategy in any eCommerce is using SMS. Text messages allow for quick and direct communication, transmitting reliability, which is basic when purchasing. That is why today we want to talk about transactional SMS (those which are sent…
Using SMS as a part of your digital marketing campaign allows you to send different types of content, not only pure text. The use of a landing page or a QR code has become very common, but there’s also another resource you can use: emojis. Also known as emojis, they have become very widespread due…
The holiday season is coming, one of the strongest points in the year in relation to sales. However, this atypical year because of the COVID-19 pandemic it’s crucial for companies to strengthen their selling and promotion techniques. Christmas and the holidays are a moment of celebration and gifts are one of the most important traditions…
Black Friday is one of the most important commercial dates of the year. Many businesses and stores participate in this event and offer many promotions and discounts. To promote purchases and maximize results today it is crucial to carry out a digital marketing campaign during Black Friday. Using SMS is one of the main tools,…
