SMS is an effective communication channel to manage unpaid portfolios and manage payment claims with a 90% delivery rate. Many companies in the sector use it to notify outstanding unpaid debts, as SMS is one of the most converting communication methods due to its high reading rate, immediacy, ease of reading, etc. In addition, it…
Discover the SMS trends in 2023! SMS continues to be a growing channel. More and more companies are using it to communicate with their customers. Its open rate reaches 98%. This shows that consumers prefer to talk with brands through this channel, rather than others. Marketing trends for 2023 confirm that text messages will continue…
It’s likely you already understand the importance of SMS as part of an effective marketing strategy. However, it could be that you are not yet aware of the huge benefits of an SMS campaign in your business marketing campaign during the sales. End-of-season sales are a time where shoppers are saturated with publicity, but text…
Now is the time to start planning your SMS campaigns for the year ahead. SMS campaigns are a very useful marketing tool. Nowadays, it’s common for emails to go straight into the junk folder without being seen, or that they are deleted by customers who are tired of receiving promotional and marketing material. Sending SMS…
