Business SMS vs WhatsApp Business

SMS news February 04. 2022

The advancement of new technologies, added to the distancing imposed by the pandemic, has rapidly increased the use of corporate communication services such as SMS and WhatsApp among companies or brands and their customers. Undoubtedly, both mean a positive investment for any company that is developing communication campaigns, but what is the best option for…

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What are flash sales, ¿what are they and how can you benefit from them with SMS?

SMS news January 31. 2022

One of the main objectives of digital marketing is to increase the interest in a partner and, as a consequence, the sales of a company’s product or service. To do this, there are many techniques that can be used, such as flash or impulse sales. This is a type of impulse sale, which seeks to…

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SMS Segmentation Guide: How to use SMS segmentation

SMS news January 27. 2022

The segmentation of a database allows you to filter your agenda’s contacts and divide them according to diverse criteria to create an SMS campaign.  Some of these criteria can be: Personal data such as age, gender, studies. Location by country, province, city. Affinity by type of product or service. History of purchase and activity. Behaviors…

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The best tips for a successful SMS campaign

SMS news January 26. 2022

SMS campaigns are one of the most important tools for corporate and personal communications. Especially when it comes to digital marketing campaigns. In these cases, the line between a successful and a non-successful campaign is very thin, with certain elements to consider.  These features are key to achieving your goals. It will be crucial to…

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11 critical errors you should avoid with SMS marketing

SMS news January 18. 2022

SMS have proven to be a highly efficient tool to promote any company, product, service, or event. Their advantages are many: they are short and easy to understand while being cost-efficient and with a high open-rate (9 out of 10 are ready!), and easily personalizable.  All of these characteristics give make SMS very attractive. However,…

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Summary of the tendencies on the usage of mobile messaging 2021 in LabsMobile. How 2022 comes

SMS news January 10. 2022

In the past year, SMS have consolidated as one of the main tools inside digital marketing and general communications for companies. With more than 20 years in existence, text messages are far from disappearing. Instead, more and more sectors are using this resource today.  Many studies highlight that the tendencies seen in 2021 will continue…

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Examples of Christmas campaigns to carry out with LabsMobile

SMS news December 21. 2021

Christmas is one of the most important dates in the year when it comes to business. People wait anxiously for this festivity, when they get together with the whole family to celebrate and exchange gifts. Besides, it marks the end of the year. For companies, it’s also important because it’s a commercial date, marked in…

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Buy SMS packages and schedule sendings not to bother your clients

SMS news December 15. 2021

SMS are one of the best options available today to communicate with your clients. Be it selling campaigns or important information, you’ll be sure that your clients receive and read your messages almost instantaneously. And sending an SMS is not only about writing but they also have different tools and a superior complexity to guarantee…

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Mobile Marketing: How to design more effective campaigns

SMS news December 09. 2021

Historically, companies have used marketing and the many tools it offers to improve their efficiency and their reach with users. When technology appeared, a new style was born, known as digital marketing. Taking advantage of all the options offered by the digital world and the internet, new tools were also developed. In turn, there are…

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Differentiate between a fraudulent SMS from another one which is not

SMS news December 03. 2021

SMS messages have become a fundamental communication tool for companies, as they are very reliable when distributing them (and with a very high open rate). Using Verified SMS by companies like Google also adds a layer of security which today is very important.  Many people, when they receive a message, are a bit worried about…

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