Published: Jul 08, 2019
Last update: Oct 21, 2022
Loyalty Marketing SMS services Sports

1000 most common uses of SMS for Gyms

1000 most commons uses of sms for gyms
1000 most common uses of SMS for Gyms
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Nowadays, due to the age range of people who play sports and the increasing use of mobile phones among them, the fitness sector is one of those that most benefits from the possibilities offered by SMS marketing.

If you manage a sports center and you know the different uses of SMS for gyms, you could use them to improve communication with your clients and increase your sales. 

How can you use SMS marketing for gyms?

First of all, it is essential that you have a database of your gym users including their name phone number and their attendance frequency. This way, you can identify four types of clients:

  • Those undecided who, despite showing interest, have not yet begun to exercise in your center. 
  • Those who were clients at a certain time, but were unsubscribed
  • Those with a low training frequency or who have not been to your center for a long time. 
  • Those regular customers that you could consider as loyal customers.

 1000 most common uses of SMS for Gyms

Once you have included each one of your contacts in one of these four types of clients, many options and message uses for gyms are available: 

1

SMS for undecided clients

They have already shown interest, so you have to find what motivates them and encourage them to try it.  You can get it with:

  • SMS including promotions, discounts, or free trial periods.
  • Invitations to know your facilities.

 

2

SMS for clients who were unsubscribed

In this case, you can start by sending them a satisfaction survey and get to know the reasons why they were unsubscribed. You can also:

  • Send them an attractive promotion to resume their routine at your center. 
  • Informative SMS about new activities, prices or facilities.

 

3

SMS for customers who have not been there for a while

This type of clients must be inspired and motivated so they retake sports. For this aim you can use: 

  • SMS including quotes about self improvement, messages of encouragement or highlighting the benefits of exercising on a regular basis. 
  • Training reminders.  
  • Promotions to come with a friend. 

 

4

SMS for loyal clients

This type of clients are the most important, as the cost of keeping a client is less than that of obtaining a new client. Therefore, it is important to improve their experience and build a solid link between the client and the brand. 

  • Offer them exclusive classes or extra services at no additional cost. 
  • Promotions or discounts for being a loyal client.
  • Send them reminders of their classes or birthday congratulations. 
  • Invite them to special events or extra sessions. 

 

1000 most common uses of SMS for Gyms

LabsMobile, the best platform for SMS sendings for gyms. 

There are thousand-and-one SMS uses for gyms. You just have to find those that best fit with your marketing strategies and start sending them.

In LabsMobile we help you create your campaigns or messages according to your needs. In addition to being able to try the platform for free. We are waiting for you!