Last update: Jun 14, 2022
SMS can have a long list of functions within digital marketing, as they are a very important tool for communication between companies and clients. They are very useful to keep track of schedules, but they also allow for re-scheduling quickly and effectively.
Avoid losing time or money by losing appointments by rescheduling them via SMS.
Using an SMS is a great technique for direct communication within digital marketing, surpassing emails and phone calls. Their open rate is superior, together with its immediacy and shortness that enable action on the part of the receiver.
For this, a platform such as LabsMobile is ideal, as it has all the features you need to send messages in a massive and quick way.
The most important element is the database. There, the information about the clients is stored, which enables you to send SMS instantly. Any company that gives appointments has the personal data of the person such as their phone number, so you only need to look for the name and send a message.
The versatility of messages enables you to carry out several actions regarding appointments.
The first one is the confirmation of attendance. With a simple message, you can contact the user that has a programmed appointment and re-confirm their presence. For example, “Dear Rubén, we remind you that you have a medical appointment next Wednesday. To confirm your attendance, answer YES”.
This is a simple and effective method to keep your programmed appointments or to re-schedule one if the client cancels. This is another function that allows you to communicate with clients to have a new one.
For example, if a client has an appointment for next month, you can send them an SMS offering one that is free unexpectedly next week.
SMS are also used to communicate important information, such as the cancellation of an appointment and ask for a new one. It may happen that a doctor cannot attend their appointment, so they need to communicate this to the patients. The same happens if the place needs to remain closed for a reason.
The integration of SMS with business software for mobile databases allows them to send messages automatically. This saves time and money for every service.
LabsMobile offers the ideal tools to send SMS massively and quickly, which are ideal to to send appointment reminders via SMS or re-schedule agendas. Sending appointment reminders viaje SMS and being able to re-schedule appointments you cannot attend will show an added value to many company’s services, and clients will be thankful.