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SMS Marketing Feb 20, 2017 Magda Girós

The benefits of using SMS marketing

Some of the benefits of SMS Marketing are greater brand recognition and competitive positioning. Many companies have understood that there is nothing like direct contact with clients to increase business volume, sales, operations…and to get the most from their business. With the revolutionary ‘era of the smartphone’, everything seems to be dependent on apps, but

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SMS Marketing Jan 25, 2017 Jim Ashton

How to create a database for an SMS marketing campaign

In the mobile marketing sectors – just like in other areas of personal marketing – contacts are key to getting good results. To start designing an SMS campaign, you need to construct a database which is accurate, generates conversions and produces results. Create a reliable database Creating a reliable database means knowing who your contacts

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LabsMobile news Jan 12, 2017 Jim Ashton

Why use 2-step authentication in SMS marketing?

In the field of SMS marketing there is a way of adding a layer of security to the new online processes: 2-factor. Mobile phones are almost an extension of ourselves. Smartphones, more than just an address book, camera and telephone, are now indispensable to daily life. We connect on social networks, manage our bank accounts,

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